Topic

Betting and Gaming Marketing

Instructions

Analysis paper on Betting and Gaming Marketing

Answer Preview

The web and print ads are similar in the sense that they all bear an offer to potential clients. The offers range from free bets, bet credits, and refunds for the first loss. The two platforms are similar in that the use of images tough digital media is more versatile in that more interactive forms of images can be used such as graphics interchange format (GIF) that are more interactive than plain images while being lighter than video.

By using web adverts, the advertiser can include only the necessary information and have the set up such that a click will deliver the target audience to a website or page with more information. This means that web advertisements can be informative but brief as compared to the more rigid print advertisements.

Word Count: 1900