Building a Food Truck Business from the Ground Up

Topic

Building a Food Truck Business from the Ground Up

Instructions

Write a 2-page case study in APA format

For this assignment, you will evaluate the concepts associated with entrepreneurship. First, locate the video below in the Films on Demand database.

ABC News. (2013). Building a food truck business from the ground up [Video file]. In Films On Demand. Retrieved from https://www.youtube.com/watch?v=Ny9fh4aLBbE

Video transcript is attached for you to read.

Next, answer the following questions.

  1. What value does this business bring to the communities it serves?
  2. What are the advantages of the food truck business?
  3. What are the risks involved in this business?
  4. What characteristics of the owners help to make this business a success?
  5. What type of entrepreneurship is displayed in the video? Explain.
  6. Why is additional support critical for the success of the food truck business?
  7. What suggestions would you recommend for this business?

Your case study must be a minimum of two pages in length.

Answer Preview

Community served by food trucks benefits in different ways. Firstly, as presented by Ninan (2013), food trucks are built for convenience since they can be positioned in various strategic areas to reduce the distance lunch-breakers use to their immobile food-destinations. Secondly, late night drinkers can have access to fresh, quick take away foods without having to travel long distances in search for a possible open hotels or restaurants. Thirdly, food trucks are boosting the growth of local for-profit development organizations, such as ECDI, which offers rental kitchen for Dan’s food truck for $18 per hour.

Word count: 783