Differentiation- Walmart Incorporating Grocery stores: Discussion paper

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Differentiation- Walmart Incorporating Grocery stores: Discussion paper

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This is a discussion paper on Differentiation- Walmart Incorporating Grocery stores

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The decision by Walmart to incorporate grocery stores in some locations can be considered as a business levels strategy of differentiation. The process of diversification is a corporate-level strategy that is undertaken by an organization and applied across the organizational operations to enhance the competitiveness of the organization. Corporate-level strategies are mainly applied with the aim of sustaining a competitive advantage achieved within a certain setting (Johnson, Whittington, & Scholes, 2011).

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