Ecommerce and Internet Infrastructure
Instructions
Write a 2 pages essay on Ecommerce and Internet infrastructure focusing on Haier.com
Answer Preview
The predominant goal of e-commerce websites is to generate business and promote the brand. That is why Haier.com, a Chinese manufacturer and retailer of home appliances adopted an e-commerce strategy anchored on the idea of a customization business strategy (“Haier.com”, 2016). Haier’s e-commerce strategy allows shoppers to select product specifications and make orders through the internet.
Length: 600 words