General Motors SWOT Analysis

Topic

General Motors SWOT analysis

Instructions

Conduct a SWOT analysis on General Motors.

Answer preview

General Motors have a strong brand in the automotive industry. Despite the fact that General Motors may not be one of the well-known brands in the world market, the brands that are owned by the Company such as Chevrolet and Cadillac make the firm popular in the world market. The image of the cars manufactured by General Motors has been affected by the rise in the visibility of the Company vehicles in different types of movies like the Hollywood films (Dess, Lumpkin, Eisner, 2014). The Hollywood movies Company budget has been increased due to the rise in the demand of the vehicles that are manufactured by the Company in the in the acting process.

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