Topic

International Marketing Planning

Instructions

Write a reflection paper on international marketing planning.

Answer preview

his essay is based on the understanding that teamwork is an effective approach towards the achievement of particular objectives and goals. Teamwork provides the capability of enhancing performance, promoting cohesiveness and following a common direction. According to Tohidi (2011), one of the primary success factors to a team is the proper allocation of responsibilities and having a common understanding of the team’s purpose. The context of this essay is the teamwork process of creating an international marketing plan (IMP), a project that analyzing a marketing scenario and providing recommendations on how best to maximize marketing efforts. The teamwork activities, challenges faced and the management of challenges reflects the effectiveness of team processes.

Word count: 1764