MEN’S FASHION MARKET TREND IN THE UK AND GLOBALLY

Topic

MEN’S FASHION MARKET TREND IN THE UK AND GLOBALLY

Instructions

You are asked to write about Men’s Fashion Market in the UK and Globally recently.

Answer Preview

Pricing strategy proves to be in aligned with the level of market value a fashion brand has in the market. For example, in UK, Louis Vuitton, Gucci, and Prada represent the leading fashion brands in apparel industry, with the order of market values going from the first one to the third one, respectively. Although these companies have been gaining sales growth for years, despite the recent slight tumble of sales in Prada, their market value has been the attributed factor in pricing of their menswear fashion brands.  For instance, 2017 spring fashion casual pants costs are at average of £600 ($786) in Louis Vuitton, $670 in Gucci, and $264 in Prada (Louis Vuitton, 2017; Gucci, 2017; and Yoox Net-A-Porter Group S.P.A., 2017). The variation of these pricing strategies is relatively simultaneous even in other menswear products in this many of the fashion brands in UK.

Word Count:1100