Product Sensory Analysis-A Case of Coco Mademoiselle Intense Chanel

Topic

Product Sensory Analysis-A Case of Coco Mademoiselle Intense Chanel

Instructions

Write a Product Sensory Analysis-A Case of Coco Mademoiselle Intense Chanel.

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An impact of a product, brand, or an advert on consumer decisions is mainly determined by a spectrum of information processing. Similar to the visual information entering the eyes, a person’s attention and memory play an important role in building up the type of perception he or she develops from the visual experience towards a product, service, or a brand. Use of visual experience to develop an attraction to consumers on a product is more aligned with application of top-down and bottom-up attention mechanisms of human brain’s functionality: where ventral stream, dorsal stream, and primary visual cortex cooperate to feed the frontal lobe.

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