Reasons why Entrepreneurial Firms Seek Innovation Opportunities

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Reasons why Entrepreneurial Firms Seek Innovation Opportunities

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Discuss the Reasons why Entrepreneurial Firms Seek Innovation Opportunities.

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Entrepreneurial organizations are always looking out for innovation opportunities. These firms cultivate a culture of innovation, by creating an enabling environment for employees to explore their creativity and innovativeness (Henderson, 2017). New ideas are generated in such environments, which when implemented put the firm in a competitive position in the market. Ultimately, the innovative business culture of the entrepreneurial organizations enables them to remain agile, adjust to rapidly changing markets, and therefore survive the disruptive market dynamics that characterize the modern globalized business environment (Henderson, 2017).

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