Topic
The Critical Analysis of Social Marketing Concerning Obesity
Instructions
Write an essay paper analyzing social marketing and specifically obesity.
Answer Preview
The health professionals unit is another system level that has had a massive influence on diabetes. The team thrives on seeking every member of society’s contribution and demanding their commitment to keeping healthy lifestyles. Based on the ANT model’s mobilization component, actors must negotiate and assume roles that have an identity and common goals in fighting a social problem (French and Gordon, 2019). According to health professionals believe in creating a cohesive network that is stable to enable a specific solution to be enacted. Through the midstream social marketing approach, the unit works with communities, workplaces, and groups to create awareness about obesity. The complex systems of social marketing can be addressed through this approach, considering that this system level can predict, spot and develop plans to deal with obesity. For instance, in 2019, a coalition of health experts came up with an initiative dubbed ‘A Healthier Start for Victorians’ that focused on reducing childhood obesity (Stroke Foundation 2019). The group intensified its efforts to discourage advertisements that promoted junk and sugary food. Therefore, the experts have mobilized the community on the significance of sticking to healthier meals and incorporating frequent physical exercise as a prime strategy to fight obesity.
Word Count: 2300